Rachel Winnick's "Alarm": An Anthem of Resilience and Triumph

When the World Won't Let You Sleep, You Rise Anyway

There's a moment in every artist's journey when vulnerability becomes power. For Rachel Winnick, that moment crystallized in "Alarm"—a haunting, beautiful track that transforms anxiety and criticism into an anthem of unshakeable resilience.

Released on October 7, 2022, "Alarm" isn't just another pop song. It's a battle cry for anyone who's ever felt beaten down but refused to stay down.

The Story Behind the Song

"I can't seem to sleep / The minute I hit the pillow I hear Beep beep beep goes my alarm"

These opening lines set the stage for a deeply personal journey through insomnia, anxiety, and the weight of external judgment. Rachel captures that all-too-familiar feeling of lying awake at night, mind racing, feeling the "fires in my arms" that anxiety brings.

But "Alarm" doesn't stop at vulnerability. It transforms it.

"They may throw stones but I stay in my zone / One day you'll see me I'll be wearin' a crown"

This is where the song's true power emerges. Rachel refuses to be diminished by criticism or self-doubt. She acknowledges the struggle—the feeling of being "beat beaten down" and hitting "the cold hard ground"—but she doesn't accept defeat as the final chapter.

Real is Rare: Rachel's Artistic Philosophy

Rachel Winnick's tagline, "Real is Rare," perfectly encapsulates what makes "Alarm" so compelling. In an era of carefully curated social media personas and filtered perfection, Rachel dares to be honest about the messy, difficult parts of the human experience.

The song doesn't pretend that resilience is easy or that confidence comes naturally. Instead, it shows us the process: the nights spent "covering up a frown," the moments of feeling alone and "unsound," and the deliberate choice to keep going anyway.

The Crown You're Going to Wear

The recurring imagery of the crown throughout "Alarm" serves as both aspiration and affirmation. It's not about arrogance or superiority—it's about recognizing your own worth even when the world tries to convince you otherwise.

"One day you'll see me I'll be wearin' a crown / And don't put me down"

This refrain becomes a mantra, a reminder that your current struggles don't define your future success. The crown represents self-worth, achievement, and the triumph that comes from refusing to give up.

Why "Alarm" Resonates Now

In a world where anxiety and mental health struggles are increasingly common, "Alarm" offers something rare: validation without toxic positivity. Rachel doesn't tell us to "just think positive" or "get over it." She acknowledges that the struggle is real, the pain is legitimate, and the journey is hard.

But she also reminds us that we're stronger than we think.

The production mirrors this emotional journey. Dreamy, ethereal elements create an introspective atmosphere, while the underlying strength in Rachel's vocals conveys determination and power. It's the perfect sonic representation of beauty forged through adversity.

The Pure Artist Music Difference

"Alarm" exemplifies what Pure Artist Music stands for: supporting artists who create authentic, meaningful work that connects with real human experiences. We don't just produce music—we champion stories that need to be told and voices that deserve to be heard.

Rachel Winnick is one of those voices. Her willingness to be vulnerable, to share her struggles, and to transform pain into art makes her not just a talented musician, but an important one.

Join the Journey

"Alarm" is more than a song you add to your playlist (though you absolutely should). It's an invitation to acknowledge your own resilience, to recognize the battles you've fought, and to claim your own crown.

Whether you're dealing with anxiety, facing criticism, struggling with self-doubt, or simply trying to make it through another difficult day—"Alarm" is your anthem.

Stream "Alarm" Now

"Alarm" is available on all major streaming platforms including Spotify, Apple Music, Amazon Music, and more.

We want to hear from you: What playlist are you adding "Alarm" to? Share your story of resilience with us on social media using #AlarmOutNow and #RealIsRare.

Because real is rare. And your story matters.

About Rachel Winnick

Rachel Winnick is a Denver-based artist signed to Pure Artist Music. Known for her honest, emotionally resonant songwriting and her tagline "Real is Rare," Rachel creates music that speaks to the authentic human experience. "Alarm" is part of her growing catalog of powerful tracks including "Roller Blades," "Sunset High," and the upcoming releases "Bubblegum Dreams" and "Test Dummy."

About Pure Artist Music

Pure Artist Music is a Denver-based music company dedicated to supporting independent artists and filling the resource gaps for aspiring creatives. Founded during the COVID-19 pandemic, Pure Artist Music provides artists with comprehensive support including production, marketing, distribution, and artist development. Learn more at pure-artist-music.com.